Monday September 6th 2010

Toyota promotes quality commitment with five-year warranty

Toyota has become the latest manufacturer to offer a five-year warranty as standard on all new cars.

The warranty was introduced today (Tuesday, June 1) and its launch follows worldwide publicity following the recall of millions of vehicles earlier this year.

Its introduction also follows Toyota’s ‘Your Choice, Our Promise’ spring campaign, which offered customers the choice of an extended warranty or three years’ free servicing on their new car.

“Our new five-year warranty is tangible evidence of our commitment to quality and to our customers – both those who are loyal to the brand, and those who are considering switching to Toyota for their next car,” said Miguel Fonseca, Toyota GB managing director.

“By taking this major initiative we are giving our customers complete peace of mind. We want to reassure them that, in choosing a Toyota, they are getting the best in quality, reliability and durability.”

The new five-year/100,000-mile manufacturer’s warranty builds on Toyota’s established three-year/60,000-mile warranty.

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